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The TOTAL logo’s spherical shape, airy quality, openness and colours – conveying renewal and a forward-looking approach – reflect the international scope of our businesses, our commitment to multiple energies and our ability to help the world progress and foster interaction.
The TOTAL brand stands for outstanding customer care and high quality products. There is a huge range of products available under the TOTAL brand, which includes motoring fuels, lubricants, solvents, bitumen, bulk fuels, and heating oils and gases. These TOTAL products are used everyday in homes, offices, farms, factories, workshops, on motorsport racetracks and in many other environments. The TOTAL brand has been marketed in the UK since 1955, and quickly established itself as a brand representing innovation and quality.
The ELF brand has had a long and successful relationship with motorsport, particularly with the glamour of Formula One. The partnership between ELF and Renault, for example, has been established for over 35 years. Track tested, road proven; the lessons learned from working with the world's leading racing drivers impact directly on the ELF products now available to our customers. For more information about ELF lubricants, please visit total.co.uk